5mp Sony Ericsson Camera Phone

Written by PRESS RELEASE

Monday, 18 June 2007

Berlin, Germany- 14th June. Two new camera phones announced today by Sony Ericsson are set to impress serious camera phone users and occasional picture snappers alike. For those users looking for a camera phone that delivers the picture quality you would expect from a digital camera, the Sony Ericsson K850 is certainly in the frame. This 5 megapixel Cyber-shot phone packs state-of-the-art digital camera features into a slim-design mobile phone. The new Sony Ericsson Z320 is perfect for those that want a compact phone with a simple camera on-board for those impromptu photo moments. The Z320 is a megapixel clamshell phone that is good looking and simple to use. With just one press of a button to switch on the 1.3 megapixel camera it's quick to shoot, store or share spontaneous shots. "Sony Ericsson is all about offering the right phone for you, whether that's one that lets you snap quality pictures, listen to favourite songs on the move or just stay in touch," says Sony Ericsson President, Miles Flint. "These two camera phones offer the choice between a viable digital camera alternative and a pocket-sized clamshell phone with camera for taking occasional snapshots." Sony Ericsson K850 Cyber-shot phone 5 megapixel camera phone with Auto focus and Xenon flash Tri-Band HSDPA phone for high-speed picture and video blogging Advanced digital camera features - BestPic, Photo fix and PictBridge Beautiful images - The 5 megapixel camera with auto focus and Xenon flash produces true digital camera results. Even if you are not an expert photographer, the K850 does everything to help you get the best possible shots on your phone. Photo fix automatically improves light balance in one click to make your picture as good as it can get. When taking a picture of a moving object, for example at a sports event, you can select BestPic and take nine pictures in one burst. Then simply choose the best and delete the rest. Beautifully simple - Increased functionality does not mean increased complexity. When in camera mode the K850's next generation camera menu makes it intuitive to scroll between functions like shoot mode and picture size. The lens cover retracts automatically with one press of the camera button and a new mode selector lets you switch quickly between camera, video and picture viewing modes. The regular phone keyboard also has a dual purpose; switch to camera mode and illuminated icons indicate which keys act as short-cuts for the digital zoom and other functions. Easy to access - Beyond the camera, the K850 is a capable multimedia phone. The new media browser puts all of your stored media, whether photos, video, music or podcasts, in one place offering you a unique Sony Ericsson media experience. Scroll, sort and access your media from a single point in the menu. The K850 Cyber-shot phone also allows you to carry out an intelligent search to see photos by the month they were taken, view thumbnail images or scroll through in full-picture mode. With the new crystal display, the K850 offers optimal clarity from any viewing angle. Easy to share - Once you have taken your picture it is easy to share the memory. If showing a photo on the K850's large 2.2" crystal bright display, the innovative auto rotate feature will display it in the correct aspect - portrait or landscape - irrespective of the orientation it was taken in. Picture blogging and video blogging allow you to upload your shots and footage at HSDPA speeds to your own blogsite. Easy to pair - Given the premium look of the K850 Cyber-shot phone, you will want to match it with an accessory that looks just as good. Announced today as an optional accessory, the Bluetooth Headset IV840 fits discretely and securely into your ear. This high-performance headset can leave you handsfree for up to 9 hours of talking. It can pair automatically with the K850 for easy set-up, whilst digital noise cancellation provides for optimum sound quality. So, like the K850, the IV840 does not compromise performance or ease of use. The Sony Ericsson K850 Cyber-shot phone is a Tri-Band HSDPA and Quad-Band GPRS/EDGE phone with a colour choice of either Velvet Blue or Luminous Green. It will be available in selected markets from early Q4 2007. Sony Ericsson Z320 Snapshot - 1.3 megapixel camera with one-click camera access Colourful Clam - Stylish design with retro-look icon display Pocket Photo Album - Store up to 100 pictures Everything about this clamshell camera phone makes it ideal for fun-and-style seekers everywhere. So much so that you'll never want to leave it behind. Share your memories - Discover and enjoy the fun of taking and sending pictures from wherever you are. The Z320 has a 1.3 megapixel camera that can be activated by one press on the navigation key. Refine the camera settings, including night mode and white balance, to get the best shot. Pocket your pictures - The Z320 can store up to 100 of your favourite pictures and has an easy menu system that makes it simple to search, view and share your images. Send them over a mobile network (MMS) or via a computer using email. Getting your pictures to your computer is easy. Use infrared or plug in a USB cable (optional accessory) and drag and drop. Brighten up your life - The Z320 is available in a colour choice of Crimson Red or Atlantic Blue. If you feel like something new, the exchangeable front and back Style-Up covers (available separately) can be changed to suit your taste. The Z320's good looks are enhanced by a retro style icon display which lights up to alert you to an incoming call or message. The 1.8" 65K internal display, meanwhile, is perfect for viewing your pictures. The Z320 is a GSM/GPRS 900/1800/1900 and 850/1800/1900 clamshell phone and will be available in selected markets from Q3 2007. The K850 Cyber-shot phone and Z320 at a glance: Features K850 / Z320 Camera Auto focus Digital zoom Xenon Flash PictBridge BestPicTM Photo fix Automatic postcard creation Slideshow w music Pocket album - thumbnail Fast scroll Intelligent photo browsing Active lens cover Display External display Scratch resistant crystal bright display Video recording User free memory (internal) Expandable Memory Memory Card Combo slot (M2/MicroSD) Push e-mail Microsoft® Exchange ActiveSync® Support Web browser PlayNowTM Podcasting New Media browser Flight Mode BluetoothTM Technology FM radio Streaming audio/video Video call Music tones WAP 2.0 XHTML Polyphonic ringtones Speakerphone Vibrating alert Picture messaging (MMS) Predictive text input Sound recorder Text messaging (SMS) Navigation key Picture wallpaper Style-UpTM covers Java Alarm clock Calculator Calendar Notes Phone book Stopwatch Tasks Timer Infrared USB mass storage 5.0 / 1.3 megapixel Yes / No 16x / 4x digital zoom Yes / No Yes / No Yes / No Yes / No Yes / No Yes / Yes Yes / No Yes / No Yes / No Yes / No 2.2" QVGA 262K TFT N/A / Icon display Yes / No Yes / Yes Up to 40 MB / 12 MB 512 MB M2 in box / No Yes / No Yes / No Yes Access NetFrontTM / WAP 2.0 PlayNowTM 4.0 / No Yes (30fps QVGA) / No Yes / No Yes / No BluetoothTM 2.0 / No Yes, with RDS / No Yes / No Yes / No Yes / Yes Yes / Yes Yes / Yes Yes / Yes Yes / Yes Yes / Yes Yes / Yes Yes / Yes Yes / Yes Yes / Yes Yes / Yes No / Yes Yes / Yes Yes / Yes Yes / Yes Yes / Yes Yes / Yes Yes / Yes Yes / Yes Yes / Yes Yes / Yes No / Yes Yes / Yes Yes / Yes The Bluetooth Headset IV840 at a Glance Features Bluetooth Headset IV840 Talk time Standby time Weight Length BluetoothTM Auto pairingTM and initial pair DSP with digital noise cancellation and echo reduction Automatic volume adjustment Up to 9 hours Up to 400 hours Less than 10g 61mm BluetoothTM 2.0 + EDR Yes Yes Yes Accessories K850 Z320 In-Box: Battery Charger USB cable Stereo Portable Handsfree 512MB Memory Stick Micro (M2TM) Media Manager PC program Synchronization PC program Optional: BluetoothTM Headset HBH-IV840 Stylish design with excellent sound Camera Phone Kit IPK-100 Premium protection for your phone BluetoothTM Car Speakerphone HCB-120 Handsfree solution with caller display. For use in the car, office or home In-Box: Battery Charger User guide Optional: Cigarette Lighter Adapter CLA-60 Keep your phone charged in your car's cigarette lighter - and handle calls simultaneously Car Holder HCH-60 Ensure your phone is always in reach with a universal phone holder Desk Stand CDS-65 Your phone's best assistant: connect a USB cable, charger and portable handsfree Facts and Figures K850 Z320 Size: 102 x 48 x 17 mm Weight: 118 grams Colours: Luminous Green Velvet Blue Screen: 262,144 colour TFT Resolution: 240 x 320 pixels Size: 2.2 inches Phone memory: Up to 40 MB Memory card support: Memory Stick MicroTM (M2TM) and SanDisk micro SDTM/TransflashTM Networks: K850i (UMTS/HSDPA 850/1900/2100-GSM/GPRS/EDGE 850/900/1800/1900) K858c (GSM/GPRS/EDGE 850/900/1800/1900) Talk time GSM/UMTS: Up to 9 hrs/3 hrs 30 min Standby time GSM/UMTS: Up to 400 hrs/350 hrsVideo call time (K850): Up to 3 hrs 20 min Size: 87 x 47 x 20 mm Weight: 90 grams Colours: Crimson Red Atlantic Blue Main screen: 65,536 colour TFT Resolution: 128 x 160 pixels Size: 1.8 inches External screen: Icon display Phone memory: Up to 12 MB Memory card support: No Networks: Z320i (GSM/GPRS 900/1800/1900) Z320a (GSM/GPRS 850/1800/1900) Talk time: Up to 7 hours Standby time: Up to 300 hours www.sonyericsson.com Related news items Garmin Does Phone Nav -04/10/2007 Next-Gen 3G RAZR DownUnder -24/09/2007 Vodafone UK Promises All-You-Can-Hear Music -12/09/2007 HP Goes iPaq Mad -06/09/2007 Semi-Rugged With Grunt -05/09/2007 Newer news items Two New Walkman Phones From Sony Ericsson -17/06/2007 Walkman Brand Expands -17/06/2007 New Sony Ericsson Music Accessories -17/06/2007 GPS Phone Solutions From Sony Ericsson -17/06/2007 New, Slim Sony Ericsson Clamshell -17/06/2007 Tag This Now: