|
|
|
Two New Walkman Phones From Sony Ericsson |
|
|
|
Written by PRESS RELEASE
|
|
Monday, 18 June 2007 |
|
Page 1 of 2 Berlin, Germany - 14th
June, 2007. As the Walkman phone approaches its second
birthday, Sony Ericsson today announces two new Walkman phones
that redefine ‘music on your mobile'.
- The W910 is an
HSDPA Walkman phone that is designed for entertainment; whether
music, 3D games, video, or high-speed Web access. It's also
geared to let you choose your music, your way. Select Shake control
and just flick the phone to control games or skip and shuffle
between tracks. Or opt for SensMe and discover music to match
your mood and tempo.
 
- A potent combination of
slim UMTS phone and high performance media player, the W960
Walkman phone packs enough punch for up to 8,000
songs* and includes a Walkman player for finger-touch navigation
around playlists on the large screen. The 2.6" display serves as
an excellent viewfinder for a 3.2 megapixel camera and as a
widescreen for watching video in TV quality.
 
"Market enthusiasm for the Walkman
phone range has far outshone even our own expectations," says Miles
Flint, Sony Ericsson President. "With lifetime global sales
standing at over 26.5 million Walkman phones and users really
understanding the benefits of ‘music on your mobile', the time is
right to release the next album! This means Walkman phones that
make it quicker and easier to transfer or download music, plus
innovative ways of searching through all of those tracks. It's also
about thinking beyond music, to games, videos and the Web."
Sony Ericsson W910 Walkman
phone
Discover and create a playlist that
suits your mood. Move through your music collection with the
flick of the phone
Hold the phone just like a portable
gaming console. Move it to steer the 3D action.
Use the new Media Manager provided to
transfer videos, music, photos and more to and from your phone.
Shake it up
With
Shake control you can skip your music forward one track if it's
flicked one way and back if it's flicked another. Shake the
W910 back and forth and it shuffles your playlist. It
also adds a new dimension to mobile gaming. If you tire of using the
dedicated gaming buttons, just steer the W910 from left to right to
make your move.
Bring it down
The
W910 Walkman phone will feature the latest version of the
PlayNow mobile download service (PlayNow 4.0). This gives the
user instant access to an extensive catalogue of games, mastertones
and music, including thousands of tracks from Sony BMG.
Preview, select and pay for tracks, all in just a few clicks, and
download them on demand directly to your phone.
Match your mood
Choose
your music to suit your mood with SensMe, a completely new way to
browse music on your Walkman phone. Search your collection
and create playlists based on tempo and style rather than on artist
or album. The unique visual shows each of your tracks as dots
in a matrix, placed along a horizontal and vertical axis according to
their attributes. This way you can circle a group of tracks
that match your mood to create a playlist, or simply select
individual tunes as you wish. An alternative to the phone's
more conventional music catalogue, SensMe is the perfect way to
create a soundtrack to your life.
Manage your media
The
new media browser on the W910 Walkman phone places all of your
media in one central area, making it easy to access music, video or
podcasts from one single icon on your phone menu.
The W910 Walkman phone helps you
sort out your various media files, even before they reach the phone.
The new Media Manager PC programme lets you organise your music,
photos and podcasts on your PC and transfer them via USB to your
phone. An incredibly simple tool to use, you can for example
search and select music on your computer or audio CDs and convert the
tracks to mobile-compatible formats before the transfer takes place,
thus saving time as well as your phone's resources.
Get more
With
room for over 900 songs on the W910 (1GB Memory Stick Micro
provided), you will want to enjoy your music to the full. So why not
team it up with the Stereo Bluetooth Headset HBH-DS220 and stream
rich, crystal clear audio direct from your phone. Or turn the
W910 into a mini stereo system by plugging it into the new Music Desk
Stand MDS-65.
Tomotaka Tsutsushio, Product Manager
for the W910 Walkman phone, Sony Ericsson, concludes:
"With its large screen and powerful new Walkman player, the
W910 lets you watch, play or listen. It's an all-round entertainer.
"
The Sony Ericsson W910 Walkman®
phone will be available in either Hearty Red or Noble Black from Q4
2007. It will ship in the following network versions:
W908c:
GSM/GPRS/EDGE 850/900/1800/1900
W910i: UMTS/HSDPA
2100-GSM/GPRS/EDGE 850/900/1800/1900
The Sony Ericsson
W960
Walkman Phone
Up to 700* albums and PC-to-phone
transfer of 1GB in less than 3 minutes
Navigate the latest Walkman
player with touch of a finger or stylus
Surf the Web via Wi-Fi or at 3G
speed and watch videos in TV quality
Music marathon
Up
to 700 albums - around 8000 songs - can be stored on the 8GB memory
of the W960 Walkman® phone. Managing tracks is easy and it
can transfer up to 1GB of data, including music tracks, from your PC
to the phone in less than three minutes. With two stylish headsets
supplied in the box (one of these the new Stereo Bluetooth
Headset HBH-DS220) and a music listening time of up to 27 hours,
you're free to dance much more than the night away.
Visual feast
Album
arts, TV shows and games. You can navigate the W960 and browse media
files with the touch of a finger (or stylus). Just press the touch
controls to find your way to whatever type of entertainment you need.
If video is your choice, the phone supports video playback at 30
frames per second, which is the same as TV quality
Go Wireless
The
2.6" touch-sensitive display is great for Web browsing. Hook up to
the Web using the 3G network or a Wi-Fi access point. Visit your
favourite pages, buy music online, and download new programmes to
make the W960 truly yours.
Performance photos
To
catch the fun, the W960 Walkman® phone boasts a 3.2 megapixel
camera within its 16mm frame. Auto focus makes your photos sharper,
and with picture messaging or email you can share them instantly.
Another way to spread the word - or photos - is to post them on
your own blog site.
Sort it out
As
with the W910 Walkman® phone, you can organize all of your
content for the W960 using Media Manager PRO, a PC programme for
optimizing music, photos and videos to be used on your phone.
Wise up
As with
earlier Walkman phones, the W960 incorporates TrackID music
recognition software. This lets you record a clip of a song on your
phone and find out instantly the name of the artist, track and album.
Handy for those moments when you hear a song you like, but do not
know who sings it.
On the W960 (and W910) this feature
has been taken to the next level. You can now receive detailed
information about the song identified - the background of the
artists and the album. New ways to search have been added in, other
than just by capturing an audio clip. If you know a bands name and
not much else, for example, you can text search to find out more.
Search by artist, title, album or lyrics.
Listen up
The
W960 Walkman phone really is the centrepiece of your music
listening life, which is why both a stereo portable handsfree and a
Stereo Bluetooth headset for music streaming are included with the
phone. When you want more, the new Street-style Portable Handsfree
HPM-83 adds urban style to the W960. Its flexible neckband
gives a secure fit and wraps behind the head, so as not to get in the
way if you're running or at the gym. If you want to share
your music library with friends, the Bluetooth Music Receiver
MBR-100 plugs into your home stereo and lets you stream tracks
directly from the phone to your stereo's speakers. Why keep it to
yourself?
Nicklas Sivander, Product Manager for
the W960 Walkman phone, Sony Ericsson, sums it up: "You
couldn't ask for a better music mix of high performance media
player and intuitive phone. The touchscreen is complemented by
a regular keyboard and the phone itself is amplified by the Media
Manager programme and the many music accessories. The days of taking
an MP3 player, a camera and a phone with you when you leave
the house are definitely over."
The Sony Ericsson W960 Walkman
phone is UMTS 2100-GSM/GPRS 900/1800/1900 and will be available in
Vinyl Black from Q4 2007.
See next page for W910 and W960 WalkmanSpecifications:
<< Start < Prev 1 2 Next > End >>
|
|
|
