TERMINATION CHARGES TOO HIGH?

Written by Adam Gosling

Wednesday, 06 July 2005

Against a backdrop of lesser carrier back biting over termination charges, Telstra has introduced an incentive for pre-paid customers to receive calls, offering them 5 cents a minute. The marketing ploy is only available to pre-paid mobile customers and is limited to $50 per month in mobile credit. The offer is available to all NEW pre-paid customers, and existing pre-paid customers who CHOOSE to take it up. Credit can be earned from calls received from any phone service - be that a mobile, land line or payphone. Telstra has also extended its one cent per minute rate (plus 25c call connection). This offer is now available for the first 10 minutes of a call all day on Saturdays and Sundays, as well as from 9pm to 7am every evening to any Australian mobile number. The company is planning a TV, press and radio campaign blitz to promote the offering and hopes the 5 cents per minute rebate will be a powerful incentive for Australia's pre-paid mobile customers to join Telstra. www.telstraprepaidplus.com Related news items Grinspoon Tonight Live On Vodafone -25/09/2007 What Colour Is Your Phone -27/08/2007 Vodafone Puts Rugby On Your Mobile -25/06/2007 AUSTAR and Nortel Working to Deliver World-class WiMAX for Regional Australians -24/06/2007 Telstra Offers Pre-Paid On NextG -23/05/2007 Newer news items THE FUTURE OF MOBILE REVENUE -11/08/2005 US MOBILES OUTSTRIP LANDLINES -10/07/2005 UNWIRED SECURES WiMAX SPECTRUM -08/07/2005 VODAFONE TRIALS 3G -07/07/2005 EMAIL OUTAGE HIGHLIGHTS ARCHITECTURE FLAW -06/07/2005 Older news items ACA MOVES TO CONTROL MOBILE CONTENT -30/06/2005 MOBILE BROADBAND TO OUTSTRIP WIRELINE -27/06/2005 OPTUS INKS NINEMSN DEAL -21/06/2005 OPTUS TO DELIVER EMAIL TO PALMS -16/06/2005 VIRGIN MOBILE (UK) LAUNCHES TV -05/06/2005 Tag This Now: