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BigAir Makes Smart Home Acquisition Print E-mail
Written by Adam Gosling   
Wednesday, 05 July 2006
All cashed up and IPO'd, wireless broadband company BigAir has bought into the smart home market with the acquisition of W Home Communications.
W Home, a subsidiary of E-Pay (which was once SkyNetGlobal) adds 1,000 new customers and around $500,000 in annualised revenues to BigAir's wireless broadband network.

Popular in the multi-unit dwellings market, W Home installs high-speed ADSL connections into a concentrator at each block of units and then distributes access throughout the building using VDSL and Ethernet.

So along with the new customers, BigAir acquires all the access agreements, which provide perpetual rights to deploy infrastructure in almost 100 unit buildings.

To date W Home has been activated in only 37 of these, so there is significant potential for growth just in the existing agreements.

Those 37 buildings incorporate approximately 8,000 apartments across Sydney and Melbourne.

BigAir also acquires the infrastructure used by W Home to service the customers in each building.

BigAir intends to expand the existing W Home broadband offering to include Voice over IP and Video on Demand services.

"The W Home 'smart' building business model is an excellent fit with our independent high speed wireless broadband network.  The existing W Home buildings are mostly serviced using slower ADSL and SDSL for the 'last mile' network connection into each MDU," said BigAir CEO, Jason Ashton.

"BigAir intends to replace these slower last mile connections with its own high speed symmetric fixed wireless connection, thus eliminating reliance on other carriers and also greatly improving the operating margins," he said.

"The combination of our high speed wireless network connection to each MDU (Multi-Dwelling Unit), with the VDSL and Ethernet distribution within the MDU, provides a low cost high speed platform which will support 'triple-play' services," said Ashton.

"We will be able to deliver some of the fastest residential broadband speeds available, and we can completely bypass Telstra and its legacy copper network," he said.

"Many of the tenants in these MDUs are professionals with higher than average incomes and requirements for high speed reliable broadband services.  These users are also interested in advanced internet services such as Voice over IP (VOIP) and Video on Demand (VOD). We expect to grow our customer penetration strongly in these W Home buildings (from existing average of 12%) as we upgrade the infrastructure and expand the range of services offered," said Ashton.

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