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Vodafone Says Okay To Windows Mobile |
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Written by Adam Gosling
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Friday, 10 November 2006 |
As part of a company-wide restructuring effort, Vodafone has
been working to reduce the number of mobile device operating systems it
supports. It announced earlier this week that the much anticipated thirds OS
will be Microsoft's Windows Mobile.
Vodafone's three-platform strategy forms part of Vodafone's
wider strategy of streamlining its current platform portfolio to reduce
operational costs while improving services to customers.
Over the next five years, Vodafone expects to focus on
supporting three standard terminal platforms across its portfolio of mobile
phones. Those will be the hugely widespread Symbian/S60, the new favorite Linux
and now Microsoft Windows Mobile.
Vodafone has apparently been working with Samsung to put
together a new product offering base don the MS Mobile platform and this should
hit the streets some time in the first half of 2007, says the company.
"We believe that the collaboration between Microsoft
Windows Mobile and Vodafone live! will deliver a compelling and unique new
alternative in the consumer mobile market," said Jens Schulte-Bockum,
Vodafone's Global Director of Terminals.
"By focusing on these three core terminal platforms, Vodafone expects to
be able to reap the benefits of a range of efficiencies such as reduced handset
development costs, as well as the quicker and more cost effective roll out of
new services," added Schulte-Bockum.
"This initiative aims to ensure that we do not have to
create a different set of software to provide services on a wide range of
platforms, so that our customers benefit from enhanced yet simple-to-use
services and lower costs."
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