Yahoo! Go Goes Windows: HTC Laps It Up

Written by Adam Gosling

Wednesday, 07 March 2007

Today the company announced Yahoo! Go for Mobile 2.0 on Windows Mobile powered devices giving access to the service to a total of 75 Windows Mobile devices from a range of major manufacturers. That's more than 175 models if you inlcude as yet amnnounced, but unreleased models which ads 75 to the existing 100 devices already in the market. As part of its effort to bring Yahoo! Go 2.0 to Windows Mobile powered devices, Yahoo! and HTC also announced a partnership to preload Yahoo! services including Yahoo! Go 2.0 on millions of HTC devices. Yahoo! Go 2.0 is also expected to be supported on select Windows Mobile powered devices from other leading device manufacturers. Yahoo! Go 2.0 is an innovative application that redefines the mobile Internet experience for consumers through the ability to personalize with content from the entire Internet and a reinvention of mobile search. "Consumers have been clamoring for us to bring Yahoo! Go 2.0 to Windows Mobile devices since we launched the service less than two months ago," said Marco Boerries, senior vice president of connected life, Yahoo!. Key features of Yahoo! Go 2.0 for Windows Mobile include: -- Search reinvented for mobile consumers -- oneSearch(TM) is designed to recognize the intent of a search term and presents relevant content -- not just a list of web links to PC sites -- on the results page. Results are grouped by subject making it easy to read through and drill down to get more details. -- Be local, no matter where you are -- The Local & Maps widget gives quick access to comprehensive local directory information for businesses across the US, enhanced with ratings and reviews from the millions-strong Yahoo! community. Interactive maps feature the ability to search directly for businesses, get driving directions and real time traffic updates. -- Rich, highly personalizable content from millions of sources -- Current headlines and a breaking news ticker in the News, Sports, Entertainment, Weather and Finance widgets keep consumers connected to the information that matters to them. Consumers can customize to receive content from the millions of sources on the Web that publish in RSS. -- Photo sharing keeps consumers connected to their community -- The Flickr(TM) widget integrates one of the Web's most innovative and prolific photo-sharing communities, making it easy to upload(1) and manage images from their camera phone. Consumers can also easily share photos, view their friends' pictures and browse or search the millions of images. -- Streamlined e-mail keeps consumers in sync -- The E-mail widget allows consumers to quickly respond to, delete or compose new messages or view attachments with a single click -- all automatically synchronized with their Yahoo! Mail account in real time. "Yahoo! Go 2.0 includes an exciting set of features that helps people access their favorite Internet content while mobile," said John O'Rourke, general manager, Microsoft Corp. "The combination of this application with a Windows Mobile powered device will allow our joint customers to get quick access to the Yahoo! experiences they want -- from news to e-mail to photo sharing -- all from a single, powerful device." http://go.yahoo.com. Related news items Tiny Rugged UMPC WIth Vista -10/10/2007 Garmin Does Phone Nav -04/10/2007 Nokia Buys Map Company For US$8 Billion -02/10/2007 Next-Gen 3G RAZR DownUnder -24/09/2007 Nokia E51: Smarter Than It Looks -19/09/2007 Newer news items BigPond's AFL For Mobiles -09/04/2007 Women More Likely To Dump You Via SMS -04/04/2007 Google Gear On LG -29/03/2007 MMS Postcards Arrive in Aus -13/03/2007 3 Gonged For Sport Coverage -13/03/2007 Older news items Another Wikipedia Scandal -05/03/2007 BigPond Has V8s Live On Mobiles -04/03/2007 Vodafone Delivers V8 Content -26/02/2007 Making Money From MMS -21/02/2007 Huawei Latest To Whitelabel Mobile Music -18/02/2007 Tag This Now: