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Asia Mobile Market Growing at 24%: Frost |
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Written by Adam Gosling
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Tuesday, 03 April 2007 |
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Page 1 of 2 Driven by the uptake of mobile telephony by the growing middle classes
in China and India, the Asia Pacific mobile phone business is growing
at a significant rate. That's likely to continue for some time unabated
with India's penetration rate reaching only 13 per cent according to
Frost & Sullivan.
The Asia Pacific Mobile Communications Outlook 2007, a new analysis
from Frost & Sullivan looks at 13 major Asia-Pacific economies and
finds that the compound annual growth rate (CAGR) between 2002 and 2006
was of 24 per cent. The market now numbers nearly a billion subscribers
(0.95 billion in 2006) and the overall penetration rate in the Pacific
still has a little room to grow standing at 30.9 per cent last year.
Frost expects the Asia-Pacific mobile subscriber base can reach an
estimated 1.14 billion by the end of this year, driven by the robust
growth in emerging markets. This means the Asia-Pacific region remains
one of the few high-growth mobile markets in the world.
Apart from the vast subscriber base, much of this growth is driven by
drastically reduced calling rates, decline in handset prices and the
expansion of network infrastructure in the emerging markets of India
and Indonesia.
As at June 2006, India has overtaken Japan as the second largest mobile
services market in Asia-Pacific in terms of subscribers, after China.
In fact, with 142.7 million subscribers in 2006 and a mobile
penetration rate of only 13 per cent, the market in India still remains
largely untapped.
"The impact of the emerging markets on the rest of the region is likely
to grow in significance as regional carriers search for sustainable
growth, and as economies of scale further drives down 3G handset
prices," notes Frost & Sullivan industry manager Janice Chong."
"Of the expected 190 million net subscriber additions in 2007, 90.8 per
cent is likely to stem from the emerging markets" Ms Chong adds.
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