Location Services Finding Their Place

Written by Adam Gosling

Wednesday, 04 April 2007

Mobile phone tracking technology is now more accurate thanks to a new Australian service that enables the tracking of mobile phones in real time with integrated new GPS technology to pin point field staff down to incredible accuracy. It may not help when your phone is lost down the back of the sofa, but the new LocateMy Phone service claims to be able to pinpoint a phone to within 5 meters. With new AGPS (Assisted Global Positioning System) mobile phones coming onto the Australian market within months, service provider, LocateMy Phone has already added features to enable the more accurate tracking. Motorola and Nokia are both actively promoting GPS integration in their new handsets, enabling a far great degree of accuracy. Normal mobile telephones can be pin pointed down to between 200-600m in metro and CBD locations, whereas AGPS can improve the accuracy by 40 times. "We receive over 100 enquiries per day from companies all around the country looking for mobile phone tracking technology", said Wade Short, Managing Director of LocateMy Communications Group. "Our research shows that the majority of businesses looking for the technology are small to medium business, primarily concerned with staff productivity issues." The LocateMy Communications Group primarily offers a service that enables employers to manage their field staff far more efficiently. With a few clicks, a mobile phone's location is displayed on a map, useful information for businesses to manage and improve service to clients but particularly employee productivity. "Some of our clients utilise tracking devices to monitor vehicles and other assets such as shipping containers and forklifts, these tracking devices that migrate into the LocateMy Mobile service are incredibly cheap, hence the popularity" said Short. The LocateMy Phone service finds mobile phones, but the LocateMy Asset service locates company assets within 200m in CBD areas, within 600m in metro suburbs and within about 1.2km in country areas. Powered by battery or a 12v power source, the LocateMy Asset hardware is a compact piece of equipment, smaller than a pack of cards. www.locatemyphone.com.au Related news items Tiny Rugged UMPC WIth Vista -10/10/2007 Consumers Want FMC: Companies Don't See The Benefit -02/10/2007 Nokia Buys Map Company For US$8 Billion -02/10/2007 Seven In Unwired Takeover Bid -26/09/2007 Ultra-Mobile Sales Ready To Rocket -16/09/2007 Newer news items Garmin Does Phone Nav -04/10/2007 Australia's First Free Mobile Navigation Service -13/09/2007 ASUS A686/696 GPS PDA -23/08/2007 GPS Satellite Cooperation -30/07/2007 Nokia Finds A Faster GPS Solution -19/07/2007 Older news items Vodafone GPS BlackBerry Ready In May -29/03/2007 Nokia Says N95 Now Shipping -22/03/2007 Users Quick To Find TomTom Home -14/03/2007 SME Location Service Stresses Privacy -28/02/2007 TomTom On Your Car Stereo -08/01/2007 Tag This Now: